GloRilla ‘Grateful’ To Honor Legacy Of Hip-Hop With Sprite Partnership
Black Enterprise spoke with the "FNF" rapper about what being a part of this legacy means to her and how her authenticity is the key...
Sprite
Summer Campaign Honors Hip-Hop’s 50th Anniversary By Teaming Up With Some Of The Genre’s Biggest Stars
A brand that has championed hip-hop culture for more than 35 years, will celebrate the groundbreaking genre’s 50th anniversary this summer...
Sprite Pairs Hip-Hop Headliners With Emerging Artists For Virtual Summer Concert Series
Sprite announced they collaborating with the hottest names to spotlight three up-and-coming acts for the Live From The Label virtual concert series...
WATCH: LeBron James Returns To Akron In New Sprite Commercial
There are only a few days left until the 2014-15 NBA Season begins! With such vaulted anticipation, millions of eyes are focused on LeBron James’...
LeBron James Gets His Own Beverage With ‘Sprite 6 Mix’
LeBron James is coming out with his own beverage, and it's a remix on an old favorite...
Drake Decoded: How the International Star ‘Takes Care’ of Business
In a few short years, Canadian rap star Drake has made a million-dollar brand that includes platinum plaques, an acting career, sold out tours and...
LeBron James Introduces Sheets Energy Strips
NBA star LeBron James and partner Maverick Carter join forces with Purebrand LLC to launch Sheets energy strips, a new way to provide a boost...