With online product reviews, social media and viral video, consumers are more empowered than ever to share their opinions — good or bad — about the products and services they use. 2013 is being hailed in the world of branding and advertising as the year of the consumer. Small businesses will need to make sure their product and services deliver as promised, or online backlash could hurt their bottom-line.
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Crowdsourcing, the ability to tap a pool of online workers, or suppliers on-demand, will grow in 2013. In the "Human Cloud," workers can be ordered as needed, reducing costs, staff size and overhead.
Your workplace will be everywhere. Cloud technology and groupware will make the idea of a physical office obsolete. Look for the ability to work anywhere at anytime to continue to be embraced in 2013
With online product reviews, social media and viral video, consumers are more empowered than ever to share their opinions — good or bad — about the products and services they use. 2013 is being hailed in the world of branding and advertising as the year of the consumer. Small businesses will need to make sure their product and services deliver as promised, or online backlash could hurt their bottom-line.more
Tablets and mini tablets will see a tremendous jump in market share and become the new standard for mobile content. While mobile phone browsers will still be important, look for most users to embrace tablet based content & apps in 2013.more