RELATED: [REACTIONS] Beauty Business Boss Moves: L’Oreal Acquires Carol’s Daughter
Dellinger’s concern comes despite personal success. After
leaving her 9-to-5 job as a marketing manager at Intel Corporation, Dellinger invested $30,000 of her savings into CURLS.  Growing into a multi-million dollar brand, CURLS products are now in stores across America like Sally’s Beauty Supply, Wal-Mart, Target, Rite Aid, CVS, and Duane Reed. Branded as the “Modern Day Madame CJ Walker,†Dellinger has appeared on national talk shows like CBS’s The Talk, CNBC’s Street Signs, and in a slew of assorted magazines ranging from Essence and Elle to Redbook and Black Enterprise.RELATED: Women of Power: Becoming Your Own Boss
With her debut novel, Against All Odds,
set to drop January 2015, Dellinger uses her journey to uplift and inspire – just as she does in her quest to unite and work with all black beauty brands. “I’m talking to other like brands and we’re working together, because we realize we created this market. So we have a plan in place to come together and take back what they’re trying to take over,†says the beauty advocate.  “One thing that’s important to us is to try to be authentic to the consumer. This product wasn’t just created to make a dollar. It was created out of a need for black women.â€Celebrating 10 Years of POWER! Join Black Enterprise at the Women of Power Summit hosted by State Farm, March 2 – March 5, 2015, at Fort Lauderdale Harbor Beach Marriott, Fort Lauderdale, FL. This exciting, executive leadership summit is designed to train, equip and encourage women to become industry leaders, learn career strategies, and discover proven work-life balance techniques.Register Now for your Early Bird Discount http://archive2023.blackenterprise.com/wps.<http://archive2023.blackenterprise.com/wps> It’s time to Embrace your POWER. The Moment is Now!