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Tyler Perry’s Business Model and the Future of Black Cinema

(l-r) Kerry Washington, Janet Jackson and Kimberly Elise in a scene from Tyler Perry's big screen adaptation of Ntozake Shange's 1975 stage play

If Tyler Perry’s version of For Colored Girls Who Have Considered Suicide When The Rainbow is Enuf is a hit, then there will be significant implications for black cinema. The questions are, what would Perry consider a hit and what are the implications?

To date, Perry has directed

and/or produced 9 films with a box office average of $54 million per film. His most successful one being Madea Goes To Jail which checked in at about $90 million, while his least successful was Daddy’s Little Girls which did a respectable $31 million.

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