Under Armour Announces Global Partnership With Dwayne Johnson
Under Armour announced a global partnership with the dynamic actor, producer and global superstar Dwayne "The Rock" Johnson....
Endorsements
LeBron James Signs Lifetime Deal with Nike
Today, LeBron James has agreed to a lifetime endorsement deal with Nike, the first deal of its kind in the sportswear brand's 44-year history....
$40 Million Secret? Michael Jordan’s Nike Endorsement Details Revealed
According to reports, Jordan banks $40 million a year on average from the sports gear maker...
NBA Baller with Anta Sneaker Deal Caught Wearing Jordans
Mavericks forward Chandler Parsons says Nike brand Air Jordan a better fit while his ankle heals....
Kendrick Lamar Partners With Reebok In New Deal
Reebok has signed 27-year-old Kendrick Lamar to an exclusive deal. The Top Dawg Entertainment rapper will launch a capsule collection....
Chad Johnson Loses ZICO Endorsement Deal
The news just keeps getting worse for the former NFL wide receiver...
Celebrity Side Hustle: Skateboarder Terry Kennedy Stakes His Claim on the Industry
Professional skateboarder Terry Kennedy talked with BlackEnterprise.com about how he’s making his mark on the multibillion-dollar skateboarding industry and how doing what he loves has...
Poll: Sponsors Snub Tiger Woods, but Consumers Remain Loyal
Results from a BlackEnterprise.com poll reveal that the majority of respondents won’t let the infidelity controversy surrounding Tiger Woods influence the products they buy....
Endorsements Might Sway Swing Votes
Over the last couple of weeks newspaper endorsements have been pouring in. As of yesterday, Sen. Barack Obama has a significant lead with 124 daily...