Shaq Walked Away From A $40M Reebok Deal After A Mother Berated Him Because His Shoes Weren’t ‘Affordable’
In 1999 after an encounter with a mother who questioned why he didn't have more affordable shoes, he went in a different direction. ...
endorsement deals
Super Bowl Ad Space Still Available, But For a Hefty Price
Seth Winter, NBC’s vice president said there are a few 30-second commercial spots available for potential advertisers to promote products or services during the 2015...
Top Sports Endorsement Deals
These days, most athletes seem to be business savvy. While others have smartly used the press to promote their charity events or separate endorsement deals....
Tiger Woods Inks Biggest Contract Deal in Five Years
Tiger Woods has never ridden a motorcycle, but has a new endorsement deal with Hero MotoCorp, a manufacturer of the two-wheel bikes based in India....
Justin Bieber’s DJ Tay James: The Secret of My Success
Graduating from Hampton University's Business School, DJ Tay James followed his dreams and became Justin Bieber's personal tour DJ. With a popular brand all his...
Celebrity Side Hustle: Skateboarder Terry Kennedy Stakes His Claim on the Industry
Professional skateboarder Terry Kennedy talked with BlackEnterprise.com about how he’s making his mark on the multibillion-dollar skateboarding industry and how doing what he loves has...