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Swizz Beatz Signs on As Creative Consultant for Lotus

 

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Swizz Beatz gets in the driver's seat (Image: File)

Call multi-platinum producer/rapper Swizz Beatz the “One Man Brand Man.” After successfully helping sneaker company Reebok revive their brand with the “Reebok Back

” and “Reethym of Lite” campaigns he has now turned his attention to the luxury car industry.

Read the full story at BlackEnteprise.com/BENext

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